Introduction

digiPunchCard is intended for business owners that want to replace a traditional “buy 9 get one for free” paper punch/stamp card with a full featured digital punch card.

The purpose of this guide is to explain how to install and use the digiPunchCard loyalty system.

digiPunchCard is operated from your desktop browser or your Android/IOS cellphone or tablet/iPad.

digiPunchCard also has a customer app – “My digiPunchCard”, for viewing the “punch” balance, reward vouchers, your business details, activities and messages sent by you through digiPunchCard.

Your customers can install “My digiPunchCard”, although this is not mandatory.

Your customer is identified by digiPunchCard by their cellphone number or email address.

This identifier is used when a ‘punch’ is made by you or by your customer (when using a customer self service mode).

Customer’s self service screen – showing an example of a coffee punch card

Prerequisites

The only prerequisites for starting to use digiPunchCard is an internet connection , a web browser or an Android/IOS phone or tablet/iPad.

If you plan to put your device on the counter where your customers will make the punch themselves then we recommend that you use a device with a screen size of 7 inches or above. You may also want to consider using an enclosure for securing the device.

digiPunchCard may also be used in small and micro businesses and may be operated from your cellphone without buying additional hardware.

Installation

Using digiPunchCard’s web app does not require any installation. Just register and follow instructions.

If you want to use digiPunchCard’s IOS app. installing digiPunchCard is done through Apple app store. You may use the direct url: https://itunes.apple.com/us/app/digipunchcard/id1210848618?mt=8 . or type ‘digipunchcard’ on the app store main page search bar.

If you want to use digiPunchCard’s android app. installing digiPunchCard is done through Google Play. You may use the direct url:  https://play.google.com/store/apps/details?id=com.digipunchcard.loyalty ,or type ‘digipunchcard’ on Google Play main page search bar.

After navigating to the digiPunchCard page on Google Play, click on ‘Install’ to begin the installation process.

Follow the installation instructions and approve the application’s required permissions.

After a successful installation, a digiPunchCard icon will appear on your cellphone or tablet home screen.

Configuration

If you have previously configured digiPunchCard  click on the ‘LOGIN’ button to enter the user name and password.

If you are a new user, click on ‘Not Registered Yet’. You will be asked to enter your email address and password.

The email address and password will be used for logging into digiPunchCard.

After filling in the login details press next.

In order to validate your email address, digiPunchCard will send you a verification email with a verification code.

Enter this code on the next screen.

After a successful verification you’ll begin the configuration wizard process.

The wizard includes the following steps:

  1. Business details – your business details
  2. Choose if you’re planning to use the customer’s self service mode (your customers and they will enter their details themselves).
  3. Create you punch card
    You can choose from two types of cards
    Loyalty card – will reward your customers for returning purchases; after X purchases they will get a reward voucher,
    Prepaid card – your customers buy the card in advance and each use deducts a punch from the card’s balance.

Basic operation

Loyalty Card:

  • Making a Punch: Adds a punch to the card’s balance with each qualifying purchase or action.
  • Redeeming a Reward Voucher: Reduces the card’s balance by the corresponding number of punches.

Pre-paid Card:

  • Making a Punch: Deducts a punch from the card’s balance with each use.
  • Adding a Card: Increases the card’s balance by adding punches.

Screens

Dashboard

Displays your digiPunchCard’s reporting and analytics, highlighting new customer acquisition and loyalty program performance.

Quick punch

Used for quickly updating customer’s data: punching, redeeming a coupon and entering new customer’s information.

Customer card

Viewing and managing all of the customer’s data on digiPunchCard.

Recent customers

Shows a list of recent customer activities

Marketing campaigns

Marketing campaigns are used as a non-intrusive, effective way to communicate with your customers via text message and email. Maintain brand awareness through sending promotions and new products straight to your customer.

Before sending messages, you will need to purchase message credit. You can do this by clicking on the “purchase message credit” link on the marketing screen or directly through the “Subscribe And By Credit” screen.

Sending a message is very easy:

  1. Select the personal reference text
  2. Enter the Message body.
  3. Enter the email title (relevant only for customers that punched with email address).
  4. Audience
    • Everybody – all customers in your database.
    • Clients who visited in the last XX days
    • Clients who didn’t visit in the last XX days
  5. Click on “Send Test” button to send a test message.
  6. Click on “Send Campaign” button to send the campaign message to all relevant audiences.

Customer self service

After enabling the self service mode on the configuration screen

Use the menu to enter the self service screen.

Make sure that you place the device in a controlled place (that will prevent customers making a punch without making a purchase).

Exiting the self service will require a 3 digits PIN that is configured on the punch card configuration screen.

Plans

Using digiPunchCard requires you to subscribing to a plan. The default plan that you are registered to when you install the app is the “Free” program.  All digiPunchCard programs include all the features. The difference is the number of customers allowed in the system.

You can compare programs on our site:  http://digipunchcard.com/pricing or on the “Subscribe And By Credit” screen on the app’s back office.

Support

For any questions or queries regarding digiPunchCard please don’t hesitate to email us at: [email protected]